Applying Kansei Engineering, the Kano model and QFD to services
Markus Hartono; Tan Kay Chuan and John Brian Peacock
| Year of publication: |
2013
|
|---|---|
| Authors: | Hartono, Markus ; Tan, Kay Chuan ; Peacock, John Brian |
| Published in: |
International journal of services, economics and management. - Genève : Inderscience Enterprises, ISSN 1753-0822, ZDB-ID 2422828-X. - Vol. 5.2013, 3, p. 256-274
|
| Subject: | Kansei Engineering | the Kano model | quality function deployment | QFD | emotions | services | economics | management | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Emotion | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Produktgestaltung | Product design |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010255099