Are customer satisfaction and customer loyalty drivers of customer lifetime value in mobile data services : a comparative cross-country study
Jia-Yin Qi; Yong-Pin Zhou; Wen-Jing Chen; Qi-Xing Qu
Year of publication: |
2012
|
---|---|
Authors: | Qi, Jia-yin ; Zhou, Yong-pin ; Chen, Wen-jing ; Qu, Qi-xing |
Published in: |
Information technology and management. - New York, NY [u.a.] : Springer, ISSN 1385-951X, ZDB-ID 2212813X. - Vol. 13.2012, 4, p. 281-296
|
Saved in:
Saved in favorites
Similar items by person
-
Qi, Jia-yin, (2012)
-
Qi, Jia-Yin, (2015)
-
How does customer self-construal moderate CRM value creation chain?
Qi, Jia-Yin, (2014)
- More ...