Are ethical consumers happy? : effects of ethical consumers' motivations based on empathy versus self-orientation on their happiness
Year of publication: |
August (II) 2018
|
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Authors: | Hwang, Kumju ; Kim, Hyewon |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 151.2018, 2, p. 579-598
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Subject: | Empathy | Fair-trade coffee | Guilt | Happiness | Narcissism | Repurchase intention | Self-actualization | Zufriedenheit | Satisfaction | Konsumentenverhalten | Consumer behaviour | Emotion | Ethik | Ethics | Persönlichkeitspsychologie | Personality psychology | Motivation | Lebensqualität | Quality of life |
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