Are multinationals localizing their web sites? : the link between managerial attitudes and MNE web content
Nitish Singh; Daniel W. Baack; Jennifer P. Bott
| Year of publication: |
2010
|
|---|---|
| Authors: | Singh, Nitish ; Baack, Daniel W. ; Bott, Jennifer P. |
| Published in: |
International journal of commerce and management. - Bingley [u.a.] : Emerald, ISSN 1056-9219, ZDB-ID 2473956-X. - Vol. 20.2010, 3, p. 258-267
|
| Subject: | Multinationales Unternehmen | Transnational corporation | Website | Content Management | Content management | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008688973