Assessing how service quality, airline image and customer value affect the intentions of passengers regarding low cost carriers
Year of publication: |
2012
|
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Authors: | Yang, Keng-chieh ; Hsieh, Tsui-chuan ; Li, Hendrik ; Yang, Chyan |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 20.2012, p. 52-53
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Subject: | Niedrigpreisstrategie | Low-cost strategy | Fluggesellschaft | Airline | Dienstleistungsqualität | Service quality |
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