Assessing the strategic value of business relationships: the role of uncertainty and flexibility
Year of publication: |
2003
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Authors: | Hibbard, Jonathan D. ; Hogan, John E. ; Smith, Gerald R. |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 18.2003, 4-5, p. 376-387
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