Attached to or stuck in? : how resource attributes of i-deals influence the variation in continuance or affective commitment
Year of publication: |
2023
|
---|---|
Authors: | Liu, Yan ; Zhou, Miaodi ; Hu, Lingyan ; Jaussi, Kimberly S. |
Published in: |
Baltic journal of management : BJM. - Bradford : Emerald, ISSN 1746-5273, ZDB-ID 2241820-9. - Vol. 18.2023, 5, p. 579-595
|
Subject: | I-deal | Valence | Attribution | Commitment | Mitarbeiterbindung | Employee retention | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing |
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