Attitudes and customer behavior : a decision model
Alan R. Andreasen
| Year of publication: |
1968
|
|---|---|
| Authors: | Andreasen, Alan R. |
| Published in: |
Perspectives in consumer behavior. - Glenview, Ill. : Scott, Foresman. - 1968, p. 498-510
|
| Type of publication: | Article |
|---|---|
| Notes: | aus: New research in marketing. Berkeley 1965. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001838067