Attitudes towards environmentally friendly products: The influence of ecoliteracy, interpersonal influence and value orientation
| Year of publication: |
2011
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|---|---|
| Authors: | Cheah, Isaac ; Phau, Ian |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 29.2011, 5 (2.8.), p. 452-473
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