Attribution theory and consumer processing of unfavorable information about products
Richard William Mizerski
| Year of publication: |
1974
|
|---|---|
| Authors: | Mizerski, Richard William |
| Subject: | Informationstheorie | Verbraucher |
| Extent: | XI, 150 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | The University of Florida, Diss. 1974 |
| Notes: | Bibliogr. S. 145-149 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002496772