Automobile Leidenschaft : Mercedes-Benz und Springer & Jacoby
[Autoren: Gerd Ruebenstrunk ; Edwin Baaske ; Michael Trautmann]
| Year of publication: |
2002
|
|---|---|
| Authors: | Ruebenstrunk, Gerd ; Baaske, Gerd ; Trautmann, Michael |
| Other Persons: | Baaske, Edwin (contributor) |
| Publisher: |
Hamburg : Gruner und Jahr |
| Subject: | Springer-&-Jacoby-Werbeagentur <Hamburg> | DaimlerChrysler AG | Werbewirtschaft | Advertising industry | Werbeplanung | Advertising planning | Markenführung | Brand management | Kfz-Industrie | Automotive industry | Lieferantenmanagement | Supplier relationship management | Deutschland | Germany | Mercedes <Marke> | Anzeigenwerbung |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 245 S zahlr. Ill |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Schutzgebühr EUR 28.00 |
| ISBN: | 3-570-19385-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001758108