Extent:
XI, 214 Seiten
Illustrationen, Diagramme
21 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch
Language: German
Notes:
Literaturangaben
ISBN: 3-658-12379-6 ; 978-3-658-12379-6 ; 978-3-658-12380-2
Other identifiers:
10.1007/978-3-658-12380-2 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011503590