Becoming a multinational enterprise : using industry recipes to achieve rapid multinationalization
Sinéad Monaghan and Esther Tippmann
| Year of publication: |
May 2018
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|---|---|
| Authors: | Monaghan, Sinéad ; Tippmann, Esther |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 49.2018, 4, p. 473-495
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| Subject: | international entrepreneurship | multinational enterprises (MNEs)/multinational corporations (MNCs) | case theoretic approaches | speed | rapid internationalization | industry recipes | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Auslandsinvestition | Foreign investment | Strategisches Management | Strategic management |