Beyond cognitive age : developing a multitheoretical measure of age and its assessment
Anil Mathur, Fon Sim Ong, Choong Kwai Fatt, Pakakorn Rakrachakarn and George P. Moschis
| Year of publication: |
March 2017
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|---|---|
| Authors: | Mathur, Anil ; Fon Sim Ong ; Choong, Kwai Fatt ; Rakrachakarn, Pakakorn ; Moschis, George P. |
| Published in: |
Journal of marketing analytics : JMA. - Houndmills : Palgrave Macmillan, ISSN 2050-3318, ZDB-ID 2725961-4. - Vol. 5.2017, 1, p. 31-43
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| Subject: | Cognitve age | Old-age orientations | Older consumers | Ältere Menschen | Elderly people | Altersgruppe | Age group | Alternde Bevölkerung | Aging population | Altersvorsorge | Retirement provision | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Ältere Arbeitskräfte | Older workers |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41270-017-0011-9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011748237