Blurring the boundaries between case analysis and ethnography : reflections on a hybrid approach to researching multinational corporations
Year of publication: |
2011
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Authors: | Mir, Raza |
Published in: |
Rethinking the case study in international business and management research. - Cheltenham [u.a.] : Edward Elgar, ISBN 1-84844-184-3. - 2011, p. 301-322
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Subject: | Internationale Betriebswirtschaftslehre | International business research | Multinationales Unternehmen | Transnational corporation | Ethnologie | Ethnology | Wissenschaftliche Methode | Scientific method | Qualitative Methode | Qualitative method |
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