Box office buzz : does social media data steal the show from model uncertainty when forecasting for Hollywood?
Steven Lehrer, Tian Xie
Year of publication: |
December 2017
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Authors: | Lehrer, Steven F. ; Xie, Tian |
Published in: |
The review of economics and statistics. - Cambridge, Mass. : MIT Press, ISSN 0034-6535, ZDB-ID 207962-8. - Vol. 99.2017, 5, p. 749-755
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Subject: | Film | Markteintritt | Market entry | Einzelhandel | Retail trade | Absatz | Sales | Social Web | Social web | Informationsverbreitung | Information dissemination | Prognoseverfahren | Forecasting model | USA | United States | 2010-2013 |
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