Bridging the B2C and B2B research divide : the domain of retailing literature
Rajiv P. Dant; James R. Brown
| Year of publication: |
2008
|
|---|---|
| Authors: | Dant, Rajiv P. ; Brown, James R. |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 84.2008, 4, p. 371-397
|
| Subject: | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Bibliometrie | Bibliometrics | 2002-2008 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003794919