Building capabilities via suppliers' effective management of relationships
Year of publication: |
2013
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Authors: | Lee, Euehun ; Han, Semi ; Nam, Hye Un ; Rho, Jae Jeung |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 42.2013, 5, p. 805-813
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Subject: | Relationship marketing | Relationship quality | Performance | Capability building through relationship | High-tech business | Beziehungsmarketing | Lieferantenmanagement | Supplier relationship management | Hochtechnologie | High technology | Capability-Ansatz | Capability approach | Unternehmensnetzwerk | Business network | B-to-B-Marketing | Business-to-business marketing | Dynamische Kompetenzen | Dynamic capabilities | Unternehmenserfolg | Firm performance |
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