Building value through sales ethics
Year of publication: |
2022
|
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Authors: | DeTienne, Kristen Bell ; Alessandri, Alice ; Aleo, Alberto ; Agle, Brad |
Published in: |
Journal of creating value. - London : Sage Publishing, ISSN 2454-213X, ZDB-ID 2822183-7. - Vol. 8.2022, 1, p. 10-24
|
Subject: | Sales ethics | ethical culture | customer loyalty | Unternehmensethik | Business ethics | Ethik | Ethics | Verkauf | Selling | Beziehungsmarketing | Relationship marketing | Unternehmenskultur | Corporate culture | Wirtschaftsethik | Economic ethics | Verkaufspersonal | Salespeople | Konsumentenverhalten | Consumer behaviour |
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