Business customer's behaviour : a challenge for the relationship marketing concept?
Year of publication: |
2007
|
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Authors: | Blois, Keith J. |
Published in: |
Journal of business market management : jbm. - Wiesbaden : Gabler, Springer Fachmedien Wiesbaden, ISSN 1864-0753, ZDB-ID 2374449-2. - Vol. 1.2007, 1, p. 41-57
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Subject: | Lieferantenmanagement | Supplier relationship management | Unternehmensnetzwerk | Business network |
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