But what does it mean? : competition between products carrying alternative green labels when consumers are active acquirers of information
Year of publication: |
November 2018
|
---|---|
Authors: | Heyes, Anthony ; Kapur, Sandeep ; Kennedy, Peter W. ; Martin, Steve ; Maxwell, John W. |
Publisher: |
London : Birkbeck, University of London, Department of Economics, Mathematics and Statistics |
Subject: | Eco-labeling | green consumerism | information-based instruments | Konsumentenverhalten | Consumer behaviour | Umweltzeichen | Eco-label | Öko-Produkt | Sustainable product | Theorie | Theory | Umweltbewusstsein | Environmental consciousness | Öko-Marketing | Green marketing | Verbraucherschutz | Consumer protection |
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