Buyer behavior in customer-driven pricing mechanisms
Lucas Stich ; foreword by Martin Spann
| Year of publication: |
2017 ; 1st edition
|
|---|---|
| Authors: | Stich, Lucas |
| Other Persons: | Spann, Martin (preface) |
| Institutions: | Books on Demand GmbH <Norderstedt> (publisher) |
| Publisher: |
Norderstedt : BoD - Books on Demand Verlag |
| Subject: | Konsumentenverhalten | Consumer behaviour | Preis | Price | Marktmechanismus | Market mechanism | Auktion | Auction | Bibliometrie | Bibliometrics | 2003-2016 |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XII, 264 Seiten Illustrationen 21 cm x 14.8 cm, 402 g |
|---|---|
| Series: | Electronic commerce & digital markets : ecm. - Norderstedt : BoD, Books on Demand Verlag, ISSN 2199-7608, ZDB-ID 2796631-8. - Vol. volume 6 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Sammlung ; Collection of articles written by one author ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Thesis: | Dissertation, Ludwig-Maximilians-Universität München, 2017 |
| Notes: | Literaturverzeichnis: Seite 264 Besteht aus einer Einführung und bereits publizierten Aufsätzen |
| ISBN: | 3-7448-1834-9 ; 978-3-7448-1834-6 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011671972