Calorie label formats : using numeric and traffic light calorie labels to reduce lunch calories
Eric M. VanEpps, Julie S. Downs, and George Loewenstein
| Year of publication: |
2016
|
|---|---|
| Authors: | VanEpps, Eric M. ; Downs, Julie S. ; Loewenstein, George |
| Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 35.2016, 1, p. 26-36
|
| Subject: | calorie labeling | traffic light labeling | nutrition | online decision making | field experiment | Warenkennzeichnung | Product labelling | Konsumentenverhalten | Consumer behaviour | Ernährungsverhalten | Eating habit | Feldforschung | Field research | Ernährung | Nutrition | Lebensmittel | Food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1509/jppm.14.112 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011506002