Can an E-commerce platform and its third-party sellers benefit from each other's market entry?
Year of publication: |
2024
|
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Authors: | Tang, Christopher S. ; Deng, Yiting ; Wang, Wei ; Yoo, Onesun Steve |
Published in: |
Production and operations management : the flagship research journal of the Production and Operations Management Society. - London : Sage Publications, ISSN 1937-5956, ZDB-ID 2151364-8. - Vol. 33.2024, 1, p. 69-86
|
Subject: | Online platform | platform entry | seller entry | competition | coexistence | Markteintritt | Market entry | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Netzwerkökonomik | Network economics | Wettbewerb | Competition | Theorie | Theory | Internationaler Markteintritt | International market entry | Marktstruktur | Market structure |
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