Can doing good lead to doing poorly? : firm value implications of CSR in the face of CSI
Isabell Lenz, Hauke A. Wetzel, Maik Hammerschmidt
| Year of publication: |
September 2017
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|---|---|
| Authors: | Lenz, Isabell ; Wetzel, Hauke ; Hammerschmidt, Maik |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 45.2017, 5, p. 677-697
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| Subject: | Corporate social responsibility | Corporate social irresponsibility | Social responsibility dilemma | Firm value | Instrumental stakeholder theory | Corporate Social Responsibility | Stakeholder | Unternehmenswert |