Can sales promotion go global?
Year of publication: |
1990
|
---|---|
Authors: | Kashani, Kamran ; Quelch, John A. |
Published in: |
Business Horizons. - Elsevier, ISSN 0007-6813. - Vol. 33.1990, 3, p. 37-43
|
Publisher: |
Elsevier |
Saved in:
Online Resource
Saved in favorites
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