Cannibalization vs. competition : an empirical study of the impact of product durability on automobile demand
Year of publication: |
December 2018
|
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Authors: | Jayarajan, Dinakar ; Siddarth, S. ; Silva-Risso, Jorge M. |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 35.2018, 4, p. 641-660
|
Subject: | Durable goods | Secondary markets | Choice models | Durability | Dauerhafte Konsumgüter | Theorie | Theory | Konsumgüter | Consumer goods | Kfz-Markt | Automotive market | Nachfrage | Demand | Monopol | Monopoly | Produktqualität | Product quality |
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