Capture more value
Year of publication: |
2014
|
---|---|
Authors: | Michel, Stefan |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 92.2014, 10, p. 78-85
|
Subject: | Produktmanagement | Product management | Preismanagement | Pricing strategy | Innovation | Einnahmen | Revenue |
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