Capturing value in the Internet of Things
Prof. Dr. Felix Wortmann, Pror. Dr. Dennis Herhausen, Dominik Bilgeri, Prof. Dr. Markus Weinberger, Prof. Dr. Elgar Fleisch
| Year of publication: |
2020
|
|---|---|
| Authors: | Wortmann, Felix ; Herhausen, Dennis ; Bilgeri, Dominik ; Weinberger, Markus ; Fleisch, Elgar |
| Published in: |
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 37.2020, 1, p. 48-55
|
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012132145