Categorization theory and research in consumer psychology : category representation and category-based inference
Barbara Loken; Lawrence W. Barsalou; Christopher Joiner
| Year of publication: |
2008
|
|---|---|
| Authors: | Loken, Barbara ; Barsalou, Lawrence W. ; Joiner, Christopher |
| Published in: |
Handbook of consumer psychology. - New York : Psychology Press, ISBN 0-8058-5603-X. - 2008, p. 133-163
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003716158