Causes and consequences of emotions on consumer behaviour: A review and integrative cognitive appraisal theory
| Year of publication: |
2007
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|---|---|
| Authors: | Watson, Lisa ; Spence, Mark T. |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 41.2007, 5-6, p. 487-511
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