Chain-wide and store-level analysis for cross-category management
| Year of publication: |
2007
|
|---|---|
| Authors: | Kamakura, Wagner A. ; Kang, Wooseong |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 4108024. - Vol. 83.2007, 2, p. 159-170
|