Change management : altering mindsets in a global context

V. Nilakant and S. Ramnarayan

Successful innovation - the key to competitive growth and profit-rests on disciplined management of the innovation process, from idea inception to customer service. This book answers, first, the key questions: Why innovate? What to innovate? How to innovate? and Who innovates? It then provides ten essential and practical tools to help innovators guide their ideas to marketplace success

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Year of publication:	2006 ; Online-Ausg.
Authors:	Nilakant, V.
Other Persons:	Ramnarayan, S. (contributor)
Publisher:	Delhi : Response
Subject:	Organisatorischer Wandel \| Organizational change \| Globalisierung \| Globalization

Extent:	Online Ressource (355 p.)
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index. - Description based on print version record Successful innovation - the key to competitive growth and profit-rests on disciplined management of the innovation process, from idea inception to customer service. This book answers, first, the key questions: Why innovate? What to innovate? How to innovate? and Who innovates? It then provides ten essential and practical tools to help innovators guide their ideas to marketplace success
ISBN:	978-81-321-0854-2 ; 978-81-321-0854-2 ; 978-0-7619-3468-4 ; 978-0-7619-3468-4
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013207784