Changes and determinants of consumer shopping behavior in e-commerce and social media product Muslimah
Year of publication: |
2023
|
---|---|
Authors: | Nofrizal ; Juju, Undang ; Sucherly ; Arizal N ; Waldelmi, Idel ; Aznuriyandi |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 70.2023, p. 1-11
|
Subject: | Product quality | Trust | Brand ambassador | Consumer loyalty | Purchase decision | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Produktqualität | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Markenartikel | Brand | Vertrauen | Confidence | Kaufentscheidung | Markenimage | Brand image | Markenführung | Brand management |
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