Checklist of CRM system requirements : a practical workbook for rapidly specifying the requirements of your new customer relationship management system
Richard Starling
| Year of publication: |
2004
|
|---|---|
| Authors: | Starling, Richard |
| Publisher: |
Chatham : Axia Consulting |
| Subject: | Beziehungsmarketing | Electronic Commerce | Management | Kundenmanagement | Relationship marketing | Data processing | Information technology | Electronic commerce | Customer services |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 128 S. 30cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-902759-26-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004464403