Chinese consumer decision-making styles: A comparison between the coastal and inland regions
| Year of publication: |
2010
|
|---|---|
| Authors: | Zhou, Joyce Xin ; Arnold, Mark J. ; Pereira, Arun ; Yu, Jun |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 63.2010, 1, p. 45-52
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