Clustering customer contact sequences : results of a customer survey in retailing
Sascha Steinmann and Günter Silberer
| Year of publication: |
2010
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| Authors: | Steinmann, Sascha ; Silberer, Günter |
| Published in: |
European retail research. - Wiesbaden : Springer Gabler, ISSN 1867-8785, ZDB-ID 24649156. - Vol. 24.2010, 1, p. 97-120
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009924845