Co-created value influences residents' support toward the sporting event through the mediating mechanism of gratitude
Jingxian (Cecilia) Zhang, Kevin K. Byon, Yosuke Tsuji and Paul M. Pedersen
| Year of publication: |
2023
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|---|---|
| Authors: | Zhang, Jingxian Cecilia ; Byon, Kevin K. ; Tsuji, Yosuke ; Pedersen, Paul M. |
| Published in: |
European Sport management quarterly : ESMQ. - London : Taylor & Francis, ISSN 1746-031X, ZDB-ID 2199044-X. - Vol. 23.2023, 1, p. 125-147
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| Subject: | Co-created value | commitment | gratitude | support intentions | trust | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Betriebliche Wertschöpfung | Value creation | Sportveranstaltung | Sport event | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/16184742.2020.1836011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014282463