Co-creation experience and place attachment : festival evaluation
Carol Xiaoyue Zhang, Lawrence Hoc Nang Fong, ShiNa Li
| Year of publication: |
2019
|
|---|---|
| Authors: | Zhang, Carol Xiaoyue ; Fong, Lawrence Hoc Nang ; Li, ShiNa |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 81.2019, p. 193-204
|
| Subject: | Co-Creation | Cultural festival | Customer-To-Customer logic | Place attachment | Satisfaction | Großveranstaltung | Big event | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Tourismusmarketing | Tourism marketing | Event-Marketing | Event marketing | Urlaubsverhalten | Holiday behaviour | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2019.04.013 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012128334