Collaborative buyer-supplier relationships and downstream information in marketing channels
Year of publication: |
2010
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Authors: | Claro, Danny Pimentel ; Claro, Priscila B. Oliveira |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 39.2010, 2, p. 221-228
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Subject: | Blumensektor | Flower industry | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management | Unternehmensnetzwerk | Business network | Informationsverbreitung | Information dissemination | Niederlande | Netherlands |
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