Comment on "Solving the `Marketing Mix' Problem using Geometric Programming"
Comment on "Solving the `Marketing Mix' Problem using Geometric Programming" (Management Sci., Vol. 21, No. 2, October 1974, pp. 160-171.).
Year of publication: |
1975
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Authors: |
Balachandran, V.
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Published in: |
Management Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0025-1909. - Vol. 21.1975, 10, p. 1204-1205
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Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS
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Extent: | application/pdf |
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Type of publication: | Article
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Other identifiers: | 10.1287/mnsc.21.10.1204 [DOI] |
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Source: | |
Persistent link: https://www.econbiz.de/10009191269