Commentary—Deciphering Distribution Effects
| Year of publication: |
1989
|
|---|---|
| Authors: | Kruger, Michael W. ; Dennerlein, John ; Power, Anthony |
| Published in: |
Marketing Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0732-2399. - Vol. 8.1989, 2, p. 129-130
|
| Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
| Extent: | application/pdf |
|---|---|
| Type of publication: | Article |
| Other identifiers: | 10.1287/mksc.8.2.129 [DOI] |
| Source: |
Persistent link: https://www.econbiz.de/10008787716