Communicating to improve health : using theory to improve fundraising for health-related events
Yue Zheng and Brooke Weberling McKeever
| Year of publication: |
December 2016
|
|---|---|
| Authors: | Zheng, Yue ; McKeever, Brooke Weberling |
| Published in: |
Nonprofit and voluntary sector quarterly. - Thousand Oaks, Calif. : Sage, ISSN 0899-7640, ZDB-ID 1056982-0. - Vol. 45.2016, 6, p. 1276-1296
|
| Subject: | situational theory of problem solving | situational theory of publics | health consciousness | fundraising | nonprofit | Fundraising | Nonprofit-Organisation | Nonprofit organization | Gesundheit | Health | Gesundheitswesen | Health care system | Gesundheitsversorgung | Health care |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0899764016649694 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011628407