Compensatory solution : can it save a company from a service failure?
Year of publication: |
April-June 2016
|
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Authors: | Tran, Trang P. ; Roswinanto, Widyarso ; Yunus, Erlinda Nusron ; Kurnia, Pepey Riawati |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 37.2016, 2, p. 80-97
|
Subject: | Customer behaviors | customer loyalty | Indonesia | service failure | United States | Indonesien | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | USA | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Kundenbindung | Customer retention |
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