Competitive advantages of the mobile phone operators in the Asia Pacific region : analysis from the strategic groups approach
Year of publication: |
May 2016
|
---|---|
Authors: | García-Ochoa Mayor, Mónica ; Bajo Davó, Nuria |
Published in: |
Technology analysis & strategic management. - Abingdon, Oxfordshire : Routledge, Taylor & Francis, ISSN 0953-7325, ZDB-ID 32138-2. - Vol. 28.2016, 5, p. 541-554
|
Subject: | Asia Pacific region | competitive advantages | mobile phone industry | strategic groups | Wettbewerbsvorteil | Competitive advantage | Wettbewerbsstrategie | Competitive strategy | Asiatisch-pazifischer Raum | Asia-Pacific region | Mobiltelefon | Mobile phone | Mobilkommunikation | Mobile communications | Strategisches Management | Strategic management |
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