Complementary role of website in business model development
Year of publication: |
2009
|
---|---|
Authors: | Kuivalainen, Olli ; Ellonen, Hanna-Kaisa ; Sainio, Liisa-Maija |
Published in: |
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 978-1-60566-154-4. - 2009, p. 136-154
|
Subject: | Beziehungsmarketing | Relationship marketing | Geschäftsmodell | Business model | Website | Zeitschriftenverlag | Magazine publishing | Finnland | Finland |
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