Complex problem solving as a source of competitive advantage

This study explores the role of complex problem solving in securing sustainable competitive advantage for organizations. It investigates whether the ability to resolve complex, multidimensional problems contributes to a firm's strategic positioning and operational efficiency. The research employs a qualitative methodology, utilizing interviews with professionals in the consultancy sector to gather insights on the impact of problem-solving skills on organizational performance. Findings indicate that while solving complex problems is valued and contributes to competitive parity, it is not sufficiently rare or inimitable to ensure a sustainable competitive advantage on its own. However, effectively leveraging problem-solving capabilities within organizational strategy and innovation processes can enhance competitiveness. The study contributes to the dynamic capabilities and competitive advantage literature by highlighting the importance of problem-solving skills and suggesting avenues for organizations to harness these capabilities more effectively.