Conceptualizing consumers' experiences of product-harm crises
| Year of publication: |
2013
|
|---|---|
| Authors: | Haas-Kotzegger, Ursula ; Schlegelmilch, Bodo B. |
| Published in: |
The journal of consumer marketing. - Bradford : Emerald, ISSN 0736-3761, ZDB-ID 6301514. - Vol. 30.2013, 2 (15.3.), p. 112-120
|