Conditional projection : how own evaluations influence beliefs about others whose choices are known
Year of publication: |
2013
|
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Authors: | Orhun, A. Yeşim ; Urminsky, Oleg |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 50.2013, 1, p. 111-124
|
Subject: | Selbstevaluation | Self-assessment | Wahrnehmung | Perception | Kognition | Cognition | Sozialpsychologie | Social psychology | Marktforschung | Market research |
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