Considering implementing major strategic change? : lessons from joint venture in the UK health technology sector
Michel Rod; Nicholas Ashill and Sarena Saunders
| Year of publication: |
2009
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|---|---|
| Authors: | Rod, Michel ; Ashill, Nicholas ; Saunders, Sarena |
| Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 23645404. - Vol. 3.2009, 3, p. 258-278
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009896158